An impressive 88.6 percent of American adults have made an impulse shopping purchase online for amounts that, combined, total $17.78 billion.
Originally published: Tech.co, 6 September 2017
A new study from the personal finance comparison website finder.com now highlights the depths of this issue:
88 percent stat wasn’t the only impressive reveal about the depths of America’s online addiction. “Of these people, 64.0 percent make an impulsive purchase online at least once a month, with the average session sitting at $81.45, according to a study of 2,245 Americans, commissioned by finder.com in July 2017 and conducted by global research provider Pureprofile,” the study informs me.
Of those admitting to an impulse purchase, regret was the leading experience after the session (44 percent), closely followed by contentment (43 percent), and indifference (32 percent).” Read more >